Airtable’s “What’s New” Page

Launching new features is great, but customers often miss what's new. That’s why “What’s New” or “Product Recap” pages are essential. We love this one from Airtable. It organizes new feature releases in a way that reflects the actual product UX and gives potential users a sense of what it's like to use Airtable. Salespeople can also use this to boost prospects' confidence in understanding Airtable’s usability.