See Live Example ↗️
Topic
Social ProofPositioningMessaging
Type
VideoSocial Post
Description
This is a cool example of a a founder lead social post, but also a product education campaign. Essentially the founder needed to create this video in order to educate the market on why their product was differentiated and how it was differentiated, when the market was almost seeing that as a weakness. They took their weakness and turned it into a strength and a differentiator.
