Description
Crosswalks are there for a reason. But we're all guilty of bending the law when we're in a rush. In marketing terms, our "problem awareness" is very low. We're not motivated to use them. This interactive bus stop ad from the Quebec government is a standout example of marketing a βproblem.β It's so effective, it hurts.
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Type
Video
Topics
CampaignMessaging
Template Platform
Empty
Section Screenshot
Full Page Screenshot