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Topic
Features and BenefitsBuyer Enablement
Type
Social Post
Description
Most marketers think feature marketing is only for new stuff. Not true. There are likely important parts of your existing product that NOBODY knows about. OpenPhone’s founder flips the script — highlighting an existing feature that many customers love, but most aren't using. The best part? The feature is already available to everyone! It's a smart example of turning customer feedback into fresh content that drives adoption.
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