How to Sell the Switch

Light’s competitive page is a masterclass in selling the switch. It’s not just a pitch for their product. It breaks down what's wrong with incumbents like NetSuite and how Light makes life easier. This line is killer: "Light replaces Netsuite — and everything you have duct-taped around it." They then get specific, showing you exactly what other tools you can replace with Light. By the end, the benefits are too obvious to ignore. "Save 56 percent. Migrate in five days. Remove five tools."