Mitchell Tan 📮: "My ex-boss told me our customers don't just buy the product we have, but our vision of what it's going to be. I'm now running my own early stage startup, we have a vision for sure. But I almost never sell it."

Mutual is the founder of a company called condo and in this post he has a really good job explaining how he thinks about selling what's on the shelf today versus what's on their roadmap and he goes through a great breakdown of explaining how his team focusses on selling the product that they have today and the value that they have today which I think is something a lot of companies don't do that well.