Rippling Gives a Starting Price Point

Enterprise software is notorious for hiding pricing from their website. Many say it’s because their pricing is too complex. But that’s rarely the case. Which is why I like this approach from Rippling. Their software appears pretty customizable, and their primary CTA on this page is to “Get a Free Quote.” But that doesn’t stop them from listing a starting pricing point. “$8 a month, per user” — right in the hero. They also have a “Compare Plans” page where buyers can see what’s in each tier. And an FAQ section that answers a few basic questions. It’s not fully transparent pricing, but definitely better than nothing at all. → See Rippling’s pricing page