Show Buyers The Destination

Showing buyers "how to use” your product is one thing. But most really want to see the outputs and outcomes they’ll get. Here’s a great example — the “Learn how to use Wynter” page. One page with interactive demos and explainer videos of their platform. But my favourite part is the “Test result examples” section. It shows you real outputs from their platform, so you can see what your messaging test results will actually look like. As someone who has evaluated and used Wynter, this is the main thing I care about. Quality feedback on my messaging. So remember, you can let buyers get behind the wheel, but don’t forget to also show them the destination. → Check out Wynter’s Tour Page