See Live Example βοΈ
Topic
PositioningMessaging
Type
Homepage
Description
A website is just a website right? Given how competitive and commodified their space is, WIX has done a great job positioning itself as the most robust, do-it-yourself website provider. Compare WIX with itβs closest competitor Squarespace and youβll see how much this positioning matters. Squarespace seems to be focused on ecommerce and people who want to start selling on the web. "A website makes it real." WIX positions themselves as the platform that goes far beyond just building a website. β See WIXβs positioning in action
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