See Live Example ↗️
Topic
Buyer Enablement
Type
Calculator
Description
Here’s a great example of a DTC brand educating customers on the problem. Jolie sells a filtered showerhead that purifies your shower water. If they want people to pay $150 for the hardware + $120/yr for replacement filters, they need to convince them there’s a problem worth solving. Enter the Free Water Report. Give them your Zip Code and you’ll get a report telling you what chemicals are in your shower water, along with the potential risks. If you’re not convinced to buy, your shower thoughts are at least changed forever. Get your Water Report