📥 What’s New

See the latest resources added to the Jetpack. Updated every week.

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Week of Jan 6-12 2025

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Drive Growth With The AARRR Framework	January 8, 2025	www.linkedin.com	Thought Leadership	ResearchGo-to-MarketGrowthROI	Social Post
The Ultimate Learning Collection for SaaS Leaders	January 8, 2025	www.linkedin.com	Thought Leadership	Career DevelopmentProfessional Development	Social Post
2025 PMM Predictions	January 8, 2025	www.linkedin.com	Thought Leadership	Professional DevelopmentCareer Development	Social Post
AI With Personality	January 8, 2025	www.11x.ai	Example	Messaging	Product Page
Global Social Proof	January 8, 2025	dub.co	Example	Social Proof	Section
How Wix Works	January 8, 2025	www.wix.com	Example	NarrativeMessaging	Homepage
Wealthsimple’s Decade in Review	January 8, 2025	www.linkedin.com	Example	NarrativeContentGrowth	Social Post
The TCO of a Mac?	January 8, 2025	www.linkedin.com	Example	CampaignROI	Social PostLinkedIn Ad

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Week of Dec 30 2024 - Jan 5 2025

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Distribution Channel Calculator	January 1, 2025	docs.google.com	Templates	Launch	Template
Toast’s Launch Playbook	December 30, 2024		Interview	Launch	Video

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Week of Dec 23-29 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Spotify’s Christmas Special	December 25, 2024	www.thedrum.com	Example	Social ProofCampaign	Influencer
Product + Marketing Alignment	December 25, 2024	www.linkedin.com	Thought Leadership	Launch	Social Post
Book Launch Social Proof	December 25, 2024	www.linkedin.com	Example	CampaignLaunchSocial Proof	Social Post
Making Platforms Easy to Understand	December 25, 2024	www.spellbook.legal	Example	Features and Benefits	Section
Whale of A Penny Drop	December 25, 2024	www.whalesync.com	Example	Penny Drop	Homepage
Klue’s Narrative Takes The Big Screen	December 25, 2024	www.linkedin.com	Example	NarrativeCampaignContent	VideoSocial Post
Reverse Your Trials	December 25, 2024	www.linkedin.com	Thought Leadership	Professional Development	Social Post
5 AI Feature Launches with Interactive Demos	December 25, 2024	www.navattic.com	Thought Leadership	DemoAI	Interactive Demo

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Week of Dec 16-22 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Shopify's Boring Launch	December 18, 2024	www.linkedin.com	Example	Launch	Microsite
Marketing New Solutions to Old Problems	December 18, 2024	tomorrowfridge.com	Example	Value Proposition
Big Show and Tell	December 18, 2024	www.rayon.design	Example	How it WorksWebsiteCopywritingBuyer EnablementPositioning	HomepageHero
How To Know Something is a Problem	December 18, 2024	www.linkedin.com	Thought Leadership	ResearchProduct Market Fit	Social Post
The Truth About How Competitive Your Deals Are	December 18, 2024	klue.com	Thought Leadership	Competitive	Blog
Crawl, Walk Run	December 18, 2024	www.mostlymetrics.com	Example	CampaignContentGrowth	TemplateNewsletter Ad
How to Help Buyers Unlearn	December 18, 2024	www.linkedin.com	Example	DemoUse Cases	Social Post
The Anatomy of a High Converting Webpage	December 18, 2024	www.linkedin.com	Thought Leadership	Website	Social Post

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Week of Dec 9-15 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
AI is Table Stakes	December 11, 2024	www.linkedin.com	Thought Leadership	PositioningAI	Social Post
Ramp Faster With Better Questions	December 11, 2024	www.linkedin.com	Thought Leadership	Career Development	Social Post
Anti-Incumbent Positioning	December 11, 2024	www.freckle.io	Example	PositioningMessaging	Hero
"Do It For Me" Pricing	December 11, 2024	www.glideapps.com	Example	Pricing	Pricing Page
Getting Specific With Use Cases	December 11, 2024	apify.com	Example	Use Cases	Use Case Page
Public Objection Handling	December 11, 2024	www.linkedin.com	Example	Messaging	Social Post
Not Flashy, But Effective	December 11, 2024	paceai.co	Example	PositioningMessagingWebsite	HomepageHero
Diagnose Your GTM	December 11, 2024	www.linkedin.com	Thought Leadership	Career Development	Social Post

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Week of Dec 2-8 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
CFOs Kill Deals	December 4, 2024	www.onlycfo.io	Thought Leadership	Career DevelopmentPsychologySales Enablement	Newsletter Article
The Problem With Spreadsheets	December 4, 2024	tryopine.com	Example	Problem Statement	Section
A Not Boring Newsletter Ad	December 4, 2024	www.notboring.co	Example	MessagingUse CasesFeatures and BenefitsContentGrowthCopywriting	Newsletter Ad
$100M Product Growth Frameworks	December 4, 2024	www.reforge.com	Thought Leadership	GrowthGo-to-Market	Newsletter ArticleBlog
Allow Zoom To Reintroduce Itself	December 4, 2024	www.zoom.com	Example	PositioningNarrative	Blog
The 1-Minute Explainer	December 4, 2024	miro.com	Example	Buyer Enablement	Video
Pricing in Lattes	December 4, 2024	www.trykondo.com	Example	Pricing	Pricing Page
The Fallacy of Freemium	December 4, 2024	wrap-text.equals.com	Thought Leadership	Go-to-MarketPricingProduct ManagementPLG	Blog

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Week of Nov 25 - Dec 1 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Playbook #5: Your First 30, 60, 90 Days as a Founding PMM	December 1, 2024		Playbook
Playbook #4: Launch Planning	December 1, 2024		Playbook
Fathom’s “How To”	November 27, 2024	usefathom.com	Example	How it Works	Product Page
Simple Explainer Video	November 27, 2024	www.paddle.com	Example	Category CreationContentBuyer Enablement	Video
The Future is Still Customer First	November 27, 2024	www.helpscout.com	Example	NarrativeMessaging	Homepage
This Hero Tops The Podium	November 27, 2024	www.podia.com	Example	Website	HeroHomepage
How to Stop the Scroll	November 27, 2024	www.linkedin.com	Example	MessagingContent	Social Post
Public Hero Rewrite	November 27, 2024	www.linkedin.com	Thought Leadership	MessagingValue Proposition	HomepageHeroSocial Post
Give Sales Messaging Strucutre	November 27, 2024	www.linkedin.com	Thought Leadership	Messaging
Product Naming Workshop Template	November 27, 2024	miro.com	Thought Leadership	Naming	Template

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Week of Nov 18-24 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Leave Room for Launch Inspiration	November 20, 2024	www.linkedin.com	Thought Leadership	Launch	Social Post
Larger Teams Have Different Needs	November 20, 2024	ahrefs.com	Example	Features and BenefitsEnterprise	Section
Overcoming The Fear of Change	November 20, 2024	www.copy.ai	Example	Buyer EnablementOnboarding	Section
Solving Problems With Silence	November 20, 2024	www.linkedin.com	Example	Campaign	Advertisement
Social Proof, Verbatim	November 20, 2024	height.app	Example	Social Proof	SectionTestimonial
70 Free Copywriting Templates	November 20, 2024	www.mrrunlocked.com	Thought Leadership	Copywriting	BlogCourse/Guide
ICP Marketing Done Right	November 20, 2024	www.linkedin.com	Thought Leadership	StrategyGrowthGo-to-Market	Social Post
Why is tawk.to free?	November 20, 2024	www.tawk.to	Example	Pricing	Landing Page

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Week of Nov 11-17 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Customer Impact Scores	November 13, 2024	www.linkedin.com	Thought Leadership	Launch	Social Post
Launches Are The First Milestone	November 13, 2024	www.linkedin.com	Thought Leadership	LaunchGo-to-Market	Social Post
Simpplr's Big Flex	November 13, 2024	www.linkedin.com	Example	Analyst RelationsSocial Proof	AdvertisementCompetitive
Clear and Simple Differentiation	November 13, 2024	www.2percentrealty.ca	Example	Positioning	Advertisement
Objection Handling Hero	November 13, 2024	slite.com	Example	Messaging	Hero
Fun and Tactile Problem Section	November 13, 2024	www.foreplay.co	Example	Website	Homepage
A Product Page Disguised as TOFU Content	November 13, 2024	www.typeform.com	Example	Use Cases	Landing Page
Messaging is NOT copywriting	November 13, 2024	www.linkedin.com	Thought Leadership	MessagingCopywriting	Social Post
Enterprise Automation Software for Finance \| Ramp	November 11, 2024	ramp.com	Example	Enterprise	Enterprise Page
Enterprise Solutions at ClickUp: Streamline Your Business	November 11, 2024	clickup.com	Example	Enterprise	Enterprise Page
Enterprise Customer Platform That Scales With You \| HubSpot	November 11, 2024	www.hubspot.com	Example	Enterprise	Enterprise Page
Supabase for Enterprise	November 11, 2024	supabase.com	Example	Enterprise	Enterprise Page
Coda for enterprise, enterprise solutions - Coda	November 11, 2024	coda.io	Example	Enterprise	Enterprise Page
Airtable for Enterprise Organizations - Digital Operations - Airtable	November 11, 2024	www.airtable.com	Example	Enterprise	Enterprise Page
Enterprise Insights Hub — Dovetail	November 11, 2024	dovetail.com	Example	Enterprise	Enterprise Page
Capsule	November 11, 2024	capsule.video	Example	Enterprise	Enterprise Page
Ironvest Business	November 11, 2024	ironvest.com	Example	Enterprise	Enterprise Page
Clay for enterprise teams \| Clay.com	November 11, 2024	www.clay.com	Example	Enterprise	Enterprise Page
Canva Enterprise - your organization's all-in-one design tool	November 11, 2024	www.canva.com	Example	Enterprise	Enterprise Page
Enterprise - Dropbox	November 11, 2024	www.dropbox.com	Example	Enterprise	Enterprise Page
Mixpanel: Product Analytics for Mobile, Web & More	November 11, 2024	mixpanel.com	Example	Enterprise	Enterprise Page
Descript: Edit Videos & Podcasts Like a Doc \| AI Video Editor	November 11, 2024	www.descript.com	Example	Enterprise	Enterprise Page
Clari for Enterprise Companies	November 11, 2024	www.clari.com	Example	Enterprise	Enterprise Page
Enterprise - Gong	November 11, 2024	www.gong.io	Example	Enterprise	Enterprise Page
Postman API Platform \| Postman Enterprise	November 11, 2024	www.postman.com	Example	Enterprise	Enterprise Page
Ahrefs for Enterprises \| Ahrefs	November 11, 2024	ahrefs.com	Example	Enterprise	Enterprise Page
Rippling Cost \| Starting as low as $8 Per Month	November 11, 2024	www.rippling.com	Example	Enterprise	Enterprise Page
Copy.ai: The only AI platform purpose-built for outcomes	November 11, 2024	www.copy.ai	Example	Enterprise	Enterprise Page
Scalable Web Solutions For Enterprises \| Wix Studio	November 11, 2024	www.wix.com	Example	Enterprise	Enterprise Page
Notion – An enterprise tool that checks all your boxes.	November 11, 2024	www.notion.so	Example	Enterprise	Enterprise Page
The best email provider for enterprise	November 11, 2024	postmarkapp.com	Example	Enterprise	Enterprise Page

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Week of Nov 4-10 2024

Name	Published Date	See Live Example ↗️	Category	Topic	Type
Making noise on LinkedIn 🤞	November 7, 2024	www.linkedin.com	Example	LaunchMessaging	Social Post
Offering value instead of just selling	November 7, 2024	ckarchive.com	Example	Launch	Email
Pulling back the curtain	November 7, 2024	www.linkedin.com	Example	Launch	Social Post
Letting PMMs get behind the wheel	November 7, 2024	productivepmm.navattic.com	Example	Demo	Interactive Demo
A clear and compelling landing page hero	November 7, 2024	productivepmm.com	Example	PositioningMessaging	Landing PageHero
Four Awesome Paid Social Ad Templates	November 7, 2024	www.linkedin.com	Thought Leadership	Campaign	Social Post
3 Things Great B2B Marketers Do	November 7, 2024	www.linkedin.com	Thought Leadership	Career DevelopmentProfessional Development	Social Post
Who PMM Actually Impacts	November 7, 2024	www.linkedin.com	Thought Leadership	Career DevelopmentProfessional Development	Social Post